:root{--ink:#171d27;--carbon:#222b38;--carbon2:#2d3748;--muted:#4a586f;--line:#e2e6ec;--bg:#fff;--soft:#f6f7f9;--orange:#e8590c;--orange-d:#c74a08;--orange-bg:#fff1e8;--ok:#1a7f4b;--warn:#b7791f;--bad:#c0392b;--r:12px;--w:1120px}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font:17px/1.65 system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;color:var(--ink);background:var(--bg);-webkit-font-smoothing:antialiased}
img,svg{max-width:100%;height:auto}
a{color:var(--orange-d)}a:hover{color:var(--orange)}
.wrap{max-width:var(--w);margin:0 auto;padding:0 20px}
.narrow{max-width:760px}
h1,h2,h3{line-height:1.2;letter-spacing:-.02em;margin:0 0 .5em;color:var(--carbon)}
h1{font-size:clamp(2rem,5vw,3.2rem)}h2{font-size:clamp(1.5rem,3.2vw,2.1rem)}h3{font-size:1.2rem}
p{margin:0 0 1em}
.skip{position:absolute;left:-999px}.skip:focus{left:8px;top:8px;background:#fff;padding:8px;z-index:99}
/* header */
.site-header{position:sticky;top:0;z-index:20;background:rgba(255,255,255,.96);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}
.site-header .wrap{display:flex;align-items:center;gap:20px;height:64px}
.logo img{display:block;height:30px;width:auto}
.nav{display:flex;gap:22px;margin-left:auto;align-items:center}
.nav a{color:var(--carbon);text-decoration:none;font-size:.95rem;font-weight:500}.nav a:hover{color:var(--orange)}
.menu{display:none;margin-left:auto}.menu summary{list-style:none;cursor:pointer;padding:8px 12px;border:1px solid var(--line);border-radius:8px;font-weight:600}
.menu summary::-webkit-details-marker{display:none}
.menu nav{position:absolute;left:0;right:0;top:64px;background:#fff;border-bottom:1px solid var(--line);padding:12px 20px;display:flex;flex-direction:column;gap:12px}
.menu nav a{color:var(--carbon);text-decoration:none;font-weight:500}
@media(max-width:1120px){.nav{display:none}.menu{display:block}}
/* buttons */
.btn{display:inline-block;background:var(--orange);color:#fff;text-decoration:none;font-weight:600;padding:12px 22px;border-radius:10px;border:2px solid var(--orange);font-size:1rem}
.btn:hover{background:var(--orange-d);border-color:var(--orange-d);color:#fff}
.btn.ghost{background:transparent;color:#fff;border-color:rgba(255,255,255,.4)}.btn.ghost:hover{background:rgba(255,255,255,.1);border-color:#fff}
.btn.sm{padding:8px 16px;font-size:.9rem}
.btn.dark{background:var(--carbon);border-color:var(--carbon)}.btn.dark:hover{background:var(--ink);border-color:var(--ink)}
/* hero */
.hero{background:linear-gradient(160deg,var(--ink),var(--carbon2));color:#e8ecf2;padding:72px 0 80px}
.hero .grid{display:grid;grid-template-columns:1.1fr .9fr;gap:48px;align-items:center}
.hero h1{color:#fff}.hero p.lead{font-size:1.2rem;color:#c9d1dd}
.eyebrow{display:inline-block;font-size:.8rem;font-weight:700;text-transform:uppercase;letter-spacing:.08em;color:var(--orange);margin-bottom:12px}
.hero .eyebrow{color:#ff9a5c}
.cta-row{display:flex;gap:12px;flex-wrap:wrap;margin:24px 0}
.ticks{list-style:none;padding:0;margin:0;display:grid;gap:8px;color:#c9d1dd;font-size:.98rem}
.ticks li::before{content:"✓";color:#ff9a5c;font-weight:700;margin-right:10px}
@media(max-width:900px){.hero .grid{grid-template-columns:1fr}.hero{padding:48px 0 56px}}
/* product mock */
.mock{background:#fff;color:var(--ink);border-radius:16px;padding:20px;box-shadow:0 24px 60px rgba(0,0,0,.35);font-size:.92rem}
.mock .top{display:flex;justify-content:space-between;align-items:center;margin-bottom:14px}
.mock .top b{font-size:1rem}.mock small{color:var(--muted)}
.badge{display:inline-block;padding:3px 10px;border-radius:99px;font-size:.78rem;font-weight:700}
.badge.bad{background:#fde8e6;color:var(--bad)}.badge.warn{background:#fdf3dc;color:var(--warn)}.badge.ok{background:#e1f4ea;color:var(--ok)}
.mock ul{list-style:none;margin:0;padding:0}
.mock li{display:flex;gap:10px;align-items:center;padding:9px 0;border-top:1px solid var(--line)}
.dot{width:10px;height:10px;border-radius:50%;flex:none}.dot.bad{background:var(--bad)}.dot.warn{background:#e0a21b}.dot.ok{background:var(--ok)}
.mock li span:last-child{margin-left:auto;color:var(--muted);font-size:.85rem}
.mock .note{margin:12px 0 0;font-size:.78rem;color:var(--muted)}
/* sections */
section{padding:72px 0}
section.alt{background:var(--soft)}
.sec-head{max-width:720px;margin-bottom:36px}.sec-head p{color:var(--muted);font-size:1.1rem}
.cards{display:grid;grid-template-columns:repeat(auto-fit,minmax(250px,1fr));gap:20px}
.card{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:24px}
.card h3{margin-bottom:.4em}.card p{color:var(--muted);margin:0;font-size:.98rem}
.card .ico{font-size:1.6rem;margin-bottom:8px;display:block}
.def{background:var(--orange-bg);border-left:4px solid var(--orange);padding:20px 24px;border-radius:0 var(--r) var(--r) 0;font-size:1.08rem}
.def p{margin:0}
.steps{counter-reset:s;display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:20px;padding:0;list-style:none}
.steps li{counter-increment:s;background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:24px}
.steps li::before{content:counter(s);display:grid;place-items:center;width:34px;height:34px;border-radius:50%;background:var(--carbon);color:#fff;font-weight:700;margin-bottom:12px}
table{width:100%;border-collapse:collapse;font-size:.96rem;margin:0 0 1.4em}
th,td{padding:12px 14px;text-align:left;border-bottom:1px solid var(--line);vertical-align:top}
th{background:var(--soft);color:var(--carbon);font-weight:700}
.tbl{overflow-x:auto;border:1px solid var(--line);border-radius:var(--r);margin-bottom:1.4em}.tbl table{margin:0}
.faq details{border:1px solid var(--line);border-radius:var(--r);background:#fff;margin-bottom:10px;padding:0 20px}
.faq summary{cursor:pointer;font-weight:600;padding:16px 0;color:var(--carbon);list-style:none}
.faq summary::-webkit-details-marker{display:none}.faq summary::after{content:"+";float:right;color:var(--orange);font-size:1.3rem;line-height:1}
.faq details[open] summary::after{content:"–"}.faq details p{color:var(--muted)}
.post-list{display:grid;grid-template-columns:repeat(auto-fit,minmax(300px,1fr));gap:20px}
.post{display:flex;flex-direction:column;background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:22px;text-decoration:none;color:inherit;transition:.15s}
.post:hover{border-color:var(--orange);transform:translateY(-2px)}
.post .cat{font-size:.75rem;font-weight:700;text-transform:uppercase;letter-spacing:.07em;color:var(--orange-d);margin-bottom:6px}
.post h3{color:var(--carbon);font-size:1.1rem}.post p{color:var(--muted);font-size:.95rem;margin:0 0 12px}
.post small{margin-top:auto;color:var(--muted)}
.cta-band{background:var(--carbon);color:#e8ecf2;text-align:center;padding:64px 0}
.cta-band h2{color:#fff}.cta-band p{color:#c9d1dd;max-width:620px;margin:0 auto 1.4em}
.cta-band .cta-row{justify-content:center}
/* article */
.crumbs{font-size:.88rem;color:var(--muted);padding:24px 0 8px}.crumbs a{color:var(--muted)}
.article h1{font-size:clamp(1.8rem,4.2vw,2.6rem)}
.meta{color:var(--muted);font-size:.92rem;margin-bottom:24px}
.answer{background:var(--orange-bg);border:1px solid #ffd2b3;border-radius:var(--r);padding:18px 22px;margin:0 0 28px}
.answer b{display:block;color:var(--orange-d);font-size:.8rem;letter-spacing:.07em;text-transform:uppercase;margin-bottom:4px}
.answer p{margin:0}
.toc{background:var(--soft);border-radius:var(--r);padding:16px 22px;margin:0 0 32px;font-size:.96rem}
.toc b{display:block;margin-bottom:6px}.toc ol{margin:0;padding-left:20px}.toc a{text-decoration:none}
.prose h2{margin-top:2em;scroll-margin-top:84px}.prose h3{margin-top:1.4em}
.prose li{margin-bottom:.4em}
.prose blockquote{margin:1.4em 0;padding:12px 20px;border-left:4px solid var(--orange);background:var(--soft);color:var(--muted)}
.prose blockquote p{margin:0}
.prose code{background:var(--soft);padding:2px 6px;border-radius:5px;font-size:.92em}
.sources{font-size:.92rem;color:var(--muted);border-top:1px solid var(--line);padding-top:16px;margin-top:40px}
.sources ul{padding-left:20px;margin:6px 0}
.disclaimer{font-size:.9rem;color:var(--muted);background:var(--soft);border-radius:var(--r);padding:14px 18px;margin-top:24px}
.inline-cta{background:var(--carbon);color:#e8ecf2;border-radius:var(--r);padding:28px;margin:40px 0}
.inline-cta h3{color:#fff}.inline-cta p{color:#c9d1dd}
.related{padding:40px 0 64px}
/* footer */
.site-footer{background:var(--ink);color:#aab4c3;padding:56px 0 32px;font-size:.95rem}
.site-footer .cols{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:32px}
.site-footer h4{color:#fff;margin:0 0 10px;font-size:.95rem}
.site-footer a{color:#aab4c3;text-decoration:none;display:block;margin-bottom:6px}.site-footer a:hover{color:#fff}
.site-footer img{height:28px;margin-bottom:12px}
.site-footer .legal a.owner{display:inline;color:#fff;text-decoration:underline}
.site-footer .legal{border-top:1px solid #2a3140;margin-top:32px;padding-top:20px;font-size:.85rem}
@media(max-width:760px){.site-footer .cols{grid-template-columns:1fr 1fr}section{padding:52px 0}}
/* glossary */
.gloss dt{font-weight:700;color:var(--carbon);margin-top:1.6em;font-size:1.1rem;scroll-margin-top:84px}
.gloss dd{margin:.3em 0 0}
/* carrusel de capturas */
.carousel{position:relative;margin-top:48px;background:#fff;border:1px solid var(--line);border-radius:16px;overflow:hidden}
.track{display:flex;overflow-x:auto;scroll-snap-type:x mandatory;scrollbar-width:none;outline-offset:-3px}
.track::-webkit-scrollbar{display:none}
.slide{flex:0 0 100%;scroll-snap-align:center;margin:0;padding:32px 64px 8px;display:flex;flex-direction:column;align-items:center;text-align:center}
.slide img{display:block;width:auto;height:auto;max-width:100%;max-height:440px;border:1px solid var(--line);border-radius:10px;box-shadow:0 18px 40px rgba(23,29,39,.14)}
.slide figcaption{margin-top:20px;max-width:560px}.slide figcaption h3{margin-bottom:.2em}.slide figcaption p{color:var(--muted);margin:0}
.cnav{position:absolute;top:calc(50% - 40px);width:44px;height:44px;border-radius:50%;border:1px solid var(--line);background:#fff;color:var(--carbon);font-size:1.6rem;line-height:1;cursor:pointer;box-shadow:0 4px 12px rgba(0,0,0,.12)}
.cnav:hover{background:var(--orange);color:#fff;border-color:var(--orange)}.cnav.prev{left:12px}.cnav.next{right:12px}
.dots{display:flex;justify-content:center;gap:8px;padding:8px 0 20px}
.dots button{width:10px;height:10px;border-radius:50%;border:0;background:var(--line);cursor:pointer;padding:0}
.dots button[aria-current=true]{background:var(--orange);width:26px;border-radius:6px}
.shots-note{margin:16px 0 0;font-size:.85rem;color:var(--muted)}
@media(max-width:760px){.slide{padding:24px 16px 4px}.slide img{max-height:360px}.cnav{display:none}}

/* tarjetas en carrusel */
.cards-carousel{background:none;border:0;border-radius:0;overflow:visible;margin-top:0}
.cards-carousel .track{gap:20px;padding:4px 2px 12px}
.cards-carousel .card{flex:0 0 calc((100% - 20px)/2);scroll-snap-align:start}
.cards-carousel .cnav{top:calc(50% - 22px)}.cards-carousel .cnav.prev{left:-18px}.cards-carousel .cnav.next{right:-18px}
@media(max-width:1180px){.cards-carousel .cnav.prev{left:4px}.cards-carousel .cnav.next{right:4px}}
@media(max-width:700px){.cards-carousel .card{flex-basis:100%}.cards-carousel .cnav{display:none}}

.cards-carousel .card{display:flex;flex-direction:column}
.cards-carousel .card img{display:block;width:100%;height:auto;aspect-ratio:16/10;object-fit:cover;object-position:left top;border:1px solid var(--line);border-radius:8px;margin-bottom:16px;background:var(--soft)}

/* vídeo promocional */
.video-sec{padding-bottom:24px}
.video-frame{position:relative;max-width:960px;margin:0 auto;border-radius:16px;overflow:hidden;background:var(--ink);box-shadow:0 24px 60px rgba(23,29,39,.28);aspect-ratio:16/9}
.video-frame video{display:block;width:100%;height:100%;object-fit:cover;cursor:pointer}
.vplay{position:absolute;inset:0;margin:auto;width:84px;height:84px;border-radius:50%;border:0;background:var(--orange);color:#fff;font-size:2rem;padding-left:6px;cursor:pointer;box-shadow:0 10px 30px rgba(232,89,12,.5)}
.vplay:hover{background:var(--orange-d)}.vplay[hidden]{display:none}
.video-cap{max-width:960px;margin:14px auto 0;font-size:.9rem;color:var(--muted)}
.lang{display:inline-flex;gap:2px;font-size:.8rem;font-weight:600}.lang a,.lang b{padding:4px 7px;border-radius:6px;text-decoration:none}.lang a{color:var(--carbon);opacity:.7}.lang a:hover{opacity:1;color:var(--orange)}.lang b{background:var(--carbon);color:#fff}

.nav a,.nav .btn{white-space:nowrap}
.nav a.btn,.menu nav a.btn{color:#fff}